Bill Gates shares his thoughts on why we need innovation, not insulation, to drive the next forty years of global emissions reduction.

At Maddock Douglas, we believe that the most innovative companies of the future will be designing new products, services, and business models that fill the unmet need for first world countries to reduce emission while making a health profit doing so. It's called Conscious Capitalism and it's a win win win for the earth, consumers, and big businesses.

Read the full article on The Gates Notes