Items tagged 'innovation in life insurance'
Insurers Innovate, but They Don't Communicate - BusinessWeek
The insurance industry must learn to express new ideas clearly and simply. A good idea executed poorly is no better than a bad idea rendered well By G. Michael Maddock and Raphael Louis Viton Last... More »
Insurers: Effective Innovators - Almost - BusinessWeek
Yep, insurance companies can serve as examples of how to create products that meet needs innovatively. But they fail to spread the message to the max By G. Michael Maddock and Raphael Louis Viton What... More »
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